Dior Beauty’s Circus of Dreams in Penang
Dior Beauty’s Circus of Dreams has rolled into Penang, transforming the city’s Gurney Plaza into a gilded wonderland. The limited-time pop-up displays an enchanted parade of the luxury brand’s exclusive creations.
Here’s everything you can expect at Dior Beauty’s Circus of Dreams in Penang:
What to expect at Dior Beauty’s Circus of Dreams pop-up
You’ll be spellbound, not by acrobats and clowns, but by the dazzle and high glamour of Dior Beauty’s Circus of Dreams pop-up in Penang this holiday season. The event is nothing short of a showstopper, with the French fashion maison bedazzling the Central Atrium of Gurney Plaza mall in the brand’s signature gold hues and adorned with glimmering delicate ornaments – a fantastical ode to the magic of Dior and the allure of a Parisian Christmas fantasy.
From now till 13th November 2025, you’ll find the heart of the mall looking like a gilded carousel of beauty delights – think golden beams, circus lights, mirrored displays, and elephant structures. And standing grand as the pièce de résistance of the carnival is a stunning 3m tall Dior Christmas tree, bearing the House’s emblematic sun-star symbol, as well as exclusive seasonal gift sets.
Image adapted from: @diorbeauty via Instagram
Visitors are invited to wander into the glow of the pop-up and browse through Dior Beauty’s Circus of Dreams Holiday Collection 2025, which is a lineup of the brand’s converted creations in packaging dripping opulence. These limited-edition offerings include the miniature Circus of Dreams l’Or de J’adore Music Box, as well as the exclusive Piste aux Étoiles scented candle.
You can find the maison’s beloved and classic items at the pop-up as well, – including their range of timeless fragrances like the Miss Dior Eau de Parfum, the iconic Rouge Dior lipsticks packed in couture-inspired cases that sparkle with festive charm, and the Dior Forever Foundation for an extra glow during the holidays – and add a personal touch with engraved fragrance bottles and custom gift wrapping.
To sweeten the experience, visitors are invited to indulge in a bespoke makeup consultation at the Beauty Fitting area, and then at the Patisserie Bar that tempts with an array of elegant desserts, freshly brewed coffee, tea, and champagne.
Golden glamour at Dior Beauty pop-up in Penang
If your Christmas wishlist reads sparkle and glamour, Dior Beauty’s Circus of Dreams pop-up in Gurney Plaza is a spectacle you’ll want to drop by and embrace the festive season in true Dior style.
Venue: Ground Floor, Gurney Plaza, Penang
Date: Now till 13th November 2025
Cover image adapted from: The Smart Local Malaysia
Photography by Jia-Ju.